As recently noted on Twitter some changes are coming to Emailmarketingweb.com. These includes a focus on email marketing best practices and…
Email marketing
Brand awareness in email marketing: consistency and quality win
Proper handling of brand awareness in email marketing is tough, but in today’s flooded inboxes, brand recognition is super important. If…
Delta Airlines outage: crisis communication in a modern era
A power outage today at its headquarters has caused a Delta Airlines outage. This meant several passengers could not catch their…
Your email marketing doesn't suck: it just needs a few pointers
Over the years there’ve been a few ‘your email marketing sucks, here’s why’ posts. Posts like that are of course…
Funny video – Email in real life
Have you ever wondered what email in real life would be like? The cc’s, the attachements, the signatures? Surely you…
10 tips for subject line inspiration
If you wonder how to come up with a good subject line, then these 10 tips for subject line inspiration…
Study: how millenials get news, email is biggest habit
When you talk about email usage by age, the younger demographic is often seen as non-adopters or using it only in…
How to do innovation in marketing
Innovation in marketing isn’t easy. If you’ve ever wonderd how to do innovation in marketing, read on: there’s a few…
10 golden rules of email marketing
Here’s 10 golden rules of email marketing that will help you succeed and set standards in the marketing department for…
MarketingSherpa survey: consumers prefer promotions via email
American consumers prefer to receive promotional messages via email. That’s the result of a MarketingSherpa survey. Quoting from the MarketingSherpa…