This February at the Email Experience Council event in Miami, two people who have been doing excellent work in the field of email marketing will be honored.
The 2015 Stefan Pollard Email Marketer of the Year Award will be presented to Alessandra Souers of JibJab and the 2015 EEC Thought Leader of the Year will be presented to Justine Jordan of Litmus. The awards will be presented during the Email Experience Council event, which takes place from February 2nd to February 4th in Miami.
2015 Stefan Pollard Email Marketer of the Year Award – Alessandra Souers
Alessandra works at Jibjab as senior brand manager, and has achieved great results with innovation in email marketing. Due to smart use of technology, list management and creative execution it paid off with a 151-percent increase in volume, a steady open rate and a 31-percent lower churn rate, according to the announcement on the Email Experience Council blog.
Alessandra is a veteran in the industry, having several years of experience in the field of email marketing. She worked at Oneclick Ventures before she started at Jibjab in 2012, where she currently is the senior brand manager.
2015 eec Thought Leader of the Year – Justine Jordan
Justine works as the marketing director at Litmus in Boston, and has taken great strides into promoting great design and innovations in email marketing.
Besides the marketing for Litmus itself with beautiful newsletters and campaign, Justine also puts her energy in webinars and conferences to promote the sharing of knowledge and experience in the field of email marketing.
For this tireless and enthusiastic commitment to the job (and beyond that), Justine is awarded the 2015 eec Thought Leader of the Year award. The award has been first presented in 2013, to honor an industry leader for contributions to the email marketing industry as a whole or on behalf of a client.
From me personally: congratulations to both Justine and Alessandra: well deserved, and keep it up!
Read the announcement on the Email Experience Council blog here.