Could it be that the subject line of an email is the most important open factor? I believe it is…
Insights
Future of email marketing part 3 – Interactivity
After the first (mobile) and the second (relevancy) parts of this future of email series here’s the third part centered…
Future of email marketing part 2 – Relevancy
In this second episode on the future of email marketing I focus on email being relevant, and why it will…
Email insight: making email a two-way channel
Even in the year 2011 I see quite some organizations use a noreply address as their from address used in…
Future of email marketing part 1 – Mobile
In this first of a three post series I will take a look at the future of email marketing, which…
The youth and email: a maturing relationship?
Back in the days when I was running a pirate radio station, still in high school and talked mostly about…