Email news: ExactTarget & ReturnPath join forces, GMail Smart Labels, Tonecheck

Corporate news

Bizreport – Responsys partners with Adobe for audience insights
Campaign Monitor – It’s Like That – Facebook integration
ExactTarget – ReturnPath and ExactTarget join forces trough new service called Inbox Tools

Email clients

Email on Acid – Media Queries in HTML Emails
Engadget – Tonecheck revises email plugin which checks for tone of voice
GMail – GMail surpasses Windows Live Hotmail in overall traffic via MarkatEMR
GMail – Smart Labels launched in Labs to complement Priority Inbox

Deliverability / spam

Spam resource – No false-starts, do-overs, or mulligans for Email
Mike Hillyer – what email marketers can learn from the airline industry to improve deliverability


Bluehornet – getting started with your mobile email strategy

Other blogs

Email fail – why you need to use display:block
Email Marketing Reports – Email marketing numbers and resources to help you succeed
iMedia connection – Signs your email program is dying
Reuters – Mix it up: Trends and fads in email marketing

Social media vs email

Mashable – How to: Optimize Your E-mail Marketing for Social Media Results

Bonus: an email video by Benchmark email called Subscribers’ Views of Email Relevance Varies by Age, Income

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