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Email marketing news: Emailography, trigger emails, mobile marketing

This week in email marketing news there’s a great email guide for the tourism industry, great news from the anti-spam

Site update: Email marketing links

Not getting enough of your email marketing hunger satisfied by this personal email marketing blog? No worries, there’s an app

Future of email marketing part 2 – Relevancy

In this second episode on the future of email marketing I focus on email being relevant, and why it will

Email failure: Microsoft messes up personalization

So the big companies must have marketing teams with members amounting to small companies, right? When you take Microsoft for

Event report: Fusion Marketing Experience

8:42 AM Today the Fusion Marketing Experience event is taking place in Brussels, Belgium. I’m writing / liveblogging a report

Email insight: making email a two-way channel

Even in the year 2011 I see quite some organizations use a noreply address as their from address used in

Email failure: Ralph Lauren does a no-show

I like Ralph Lauren’s emailings: one of my recent Emailzoo posts featured an example of their campaign. They are image

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