- Everything email marketing

Changes coming to more email marketing best practices

As recently noted on Twitter some changes are coming to These includes a focus on email marketing best practices and sharing them in many ways and formats. Over the past roughtly half year I haven’t posted a lot while I do have some things I want to do with the website in the near and […]

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Gmail phishing alert – attachment links contains script to get credentials

Gmail phishing alert! A new Gmail phishing technique has been discovered. The way the hackers work is by the following steps: First, you get sent an email to your Gmail account The email appears to be from someone you know, who’ve had their account hacked with this technique The email will include an attachement, like […]

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Campaign Monitor Email Builder updated, fully supports Gmail

The Campaign Monitor Email Builder has been updated and now fully supports Gmail. This includes the Gmail and Yahoo! Mail apps on Android and iOS. In the announcement, Campaign Monitor explains that its Email Builder has been supporting proper responsive email templates, which in turn make emails look good on mobile. However, for this to […]

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Boomerang Respondable: write better emails using A.I.

Want to write better emails? Boomerang for Gmail (Baydin), the guys behind scheduling your email in Gmail, have launched Respondable. Boomerang Respondable is a plugin for Gmail and and Outlook which applies artificial intelligence to help you write better emails. The way it works is by predicting email replies and making suggestions on improving the […]

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Microsoft update delayed, nearly 90% migrated

The long awaited update from Microsoft is delayed to next year, according to Arstechnica. But not really, says an Techradar / Register quote. The big update to has been in beta for roughly 9 months now. The new version of was announced back in May by Microsoft. Many new and expanded features were announced, […]

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Interview: Litmus CEO Paul Farnell on Microsoft partnership

Recently in an industry-first, a Litmus Microsoft partnership was announced to improve the Outlook email client experience across many platforms. Right after publishing the news I got the opportunity to interview Litmus CEO Paul Farnell about the new partnership. The questions logically focus the most on the run-up to the announcement, the implications of the partnership […]

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Google popup crackdown on mobile webpages

Do you use popups on your mobile webpages? Life in search is about to get tougher as a Google popup crackdown has been announced. Quoting the update on their blog: “…pages where content is not easily accessible to a user on the transition from the mobile search results may not rank as highly.” There are […]

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